Discussion
The participants identified various causes for smoking. All of them expressed that somehow falling into the habit is the most important cause of smoking. They couldn’t quit this habit. Certainly, at least one time, each had decided to quit smoking. But none of them succeeded because getting accustomed to smoke builds a very strong habit. Onal et al. (2002) have mentioned in their research that 36% of students at the University of Istanbul, of them 46% male and 26% female, were accustomed to smoking.8 Certainly, since smoking makes a hard and strong habit for the smokers, and spreads quickly in society, day by day a larger part of resources is spent on smoking and the number of smokers keeps increasing. A person who begins to smoke can't give up easily. When we attempted to find people who had quit smoking for good, we could hardly find a person. It seems that smokers smoke because they smoked for the first time and got accustomed to it. A habit like this can be very difficult to quit because of severe physical and psychological addiction and dependence on it.
Approximately, all smokers stated that they have easy access to cigarettes. This issue can be considered as the most important cause of smoking. Now, the relation between access to cigarettes and smoking is very simple in Iran, especially when we combine the issue with the price factor. We can see that readily-available and cheap cigarettes help increase the number of smokers. In Iran, each store, shop and supermarket sell various brands of cigarettes and prices of these cigarettes are not higher than 4,500 Tomans for a pack. If the cigarettes were sold in certain places that were not easily accessible and there were some limitations for buying cigarettes, at least the number of smokers and the number of the cigarettes they smoke would have been much lower than it is at present. We must consider the fact that when a smoker is walking in the city and crave cigarettes, every 50 steps he faces a shop to buy it from. If there were only one seller in each neighbourhood or area of town and the smoker was forced to travel longer distances to obtain cigarettes, the number of cigarettes smoked would go down. When the smoker doesn’t have a cigarette, she or he postpones smoking to some extent. Saunders (2011) has concluded in his research that boys access cigarettes by stealing cigarettes from parents and girls by giving money to others to buy cigarettes for them easily.9 Therefore, based on the results of this study, if we limit sale and accessibility of cigarettes in Iran so that the smokers hardly have access to cigarettes, the extent of use, the number of cigarettes smoked, and the prevalence of smoking will be reduced automatically.
Another cause which the participants identified in relation with smoking is that smoking is a recreational tool. They turn to smoking when they need entertainment and recreation. But Hammal et al. (2008) in their research have mentioned that the users of hookah in Syria knew their action as an enjoyable social experience which has a root in culture, but they considered smoking cigarettes as a sign of a depressed individual and physical addiction.10 Certainly, entertainment is an important need for individuals and people turn to entertainment due to hardships, rigours of work, business or education, and to discharge their physical and mental pressures. If society provides cheap, healthy, interesting, and useful avenues of entertainments and encourages people to use them optimally, there will be very few users of harmful entertainment such as cigarettes and drugs.
Instead, in a society like ours where there are fewer recreational facilities that are interesting to the youth as well as being expensive, people turn to the cheapest and the most accessible entertainment. Cigarettes, as a cheap readily-available substance, can be the most important alternative. A young person may be exhausted by routine work, education or study, and yet recreation resources are not available or they are expensive, so, they can easily and cheaply buy a pack of cigarettes from a newsstand and derive the desired pleasure. Certainly, an entertainment with the price of 4500 Tomans available in any alley is cheaper and more accessible than the entertainment in the only water park with the ticket price of 50,000 Tomans located far away. So, everyone chooses the first one instead of the second. Unemployment and lack of income contribute to the problem and limits the youth’s options of more expensive entertainment. This makes them buy and smoke cigarettes more and more. Of course, it should be noted that smoking not only is not entertainment but also is a big self-deception and self-harming. But people perceive it as an entertainment and this is considered a big mistake. There should be more cultural awareness and people should be informed that the idea of entertainment by smoking is a big self-deception in reality.
Relaxation was another cause that participants identified as relevant to smoking. They acknowledged that they smoked in order to relax. Hammal et al. (2008) have mentioned in their results that unlike smokers who would smoke to manage stress, the consumers of hookah knew it as an entertainment.10 It should be noted that people have the misconception that if you light a cigarette when you are angry, your anger will be pacified. Even if this assumption is correct, why should the anger be pacified with smoking? Many measures can be considered to pacify anger such as study, exercise, and walking. Therefore, it can be said this is just an excuse to smoke. The smokers, who smoke a pack of cigarettes a day, definitely don’t become angry 20 times daily, and possibly there are days when they don’t become angry. This is a false and deceptive reason to smoke a harmful substance, which many smokers mentioned. In many movies, the important characters light a cigarette when they are angry and achieve outward and sham relaxation. For decades this has led to the false conception that when you become angry you can light a cigarette to pacify your anger. The youth are also being affected by these scenes since they imitate these actions and become dependent on cigarettes.
For some participants, their smoking was related to what they learnt and imbibed from friends and family. These people have friends, parents or siblings who smoke. They had learnt this behavior from others. They knew that the reason they took up smoking is because they were affected by others. Cremers et al. (2015) have mentioned in their results that among the boys who have never smoked, the positive attitude to cigarettes leads to smoking. But in girls who have never smoked, if they have the conception that smoking leads to very few complications, they smoke a lot. The intention of smoking for the boys who had never smoked is related to the perception of social norms. For the girls who had never smoked, their intention is strongly related to the smoking habit of people around them.11 Watanabe et al. (2013) have mentioned in their results that smoking among the participants have had a significant relation with the variable of having a smoker in the family.12 The youth are the worst-affected segment of the population in this regard. They learn, get socialized about, and initiate smoking and internalize the habit. Smoking in presence of the youth, adolescents and children, in addition to damage from secondary smoke, makes them vulnerable to learning and initiating smoking. Smoking is very contagious. Smoking in presence of others, especially the youth, leads them to smoke somehow. Therefore, special limitations must be imposed to control smoking in the presence of others.
In this research, women emphasized that they smoke for revenge and self-injury. No male smoker stated that he smokes for self-injury. This claim was common only among the female participants. Those women and girls who have been oppressed or had difficulties forced on them have the tendency to smoke and they do it in their solitude. The empowerment of women can make them feel more in control of their lives and prevent their tendency to smoke. It is strange that a person smokes only for self-injury. To harm the self knowingly, not for pleasure or fun, can be a dangerous cause for smoking. This action can be mentioned as a type of gradual suicide. Psychologists and sociologists have to analyze why only women have known self-injury as an important cause of smoking while men consider other causes.
Another factor identified by the participants is a sense of pride and megalomania associated with smoking. Since smoking is a common behavior among adults, the youth consider themselves to be in the group of adults simply by the virtue of smoking and they feel important. The photographs and movies of some of the great artists and scientists taken while they smoked lend credence to this feeling and there is a tendency to smoke in order to show off. A 15-year-old likes to be accepted as an adult by the society and may decide to use cigarettes as a tool for achieving that goal quickly. It is obvious that not only smoking has no dignity and pride, but it also is shameful. Who can claim that entering 4,000 types of poison into the body deliberately is a kind of honour and pride? The proliferation of the idea that smoking not only causes no dignity and pride but also is a big shame and dishonour can be an important factor in controlling smoking.
But various answers have been received from the smokers regarding fighting against the spread of smoking and controlling it. They have emphasized that the creation of an anti-smoking culture, individual volition, legislation, and pricing are relevant solutions. The results of this research indicate that setting limitations on cigarette advertisements and increase in tax can reduce smoking; the difference is that limitations on advertisements lead to the decline in smoking indirectly, but an increase in tax reduces smoking directly.7 Lopez et al. (2010) have mentioned in their research that poor performance in school, having relation with a pre-smoker, and the failure to understand the serious concerns of smoking are directly associated with smoking.13
But all the mentioned factors are important in order to fight and control smoking. At an individual level, people should smoke less or quit and this needs a strong will. On a larger scale, the authorities are required to create an anti-smoking culture, spread information about the harms of smoking and prevent the spread of smoking among people. For pricing and legislations, the authorities should provide conditions in a way that smoking to be not so easy that all people are able to smoke. It seems that the effect of protection and surveillance is much higher than individual volition. One example of the authorities’ interference is the control on the smuggling of cigarettes into the country. Like other products, cigarettes are smuggled into the country in large quantities and its difference with other smuggled goods is that smuggled cigarettes not only ruin the national industry but also destroy people’s health.
The most important limitation of this research was that female smokers didn’t cooperate with the researcher most of the times and even male smokers didn’t allow the researcher to record their voice in some cases.
Conclusion
In this paper, the causes of smoking and the solutions for its control have been evaluated through deep interview with 12 male and female smokers. The smokers stated some causes for smoking: getting accustomed to smoking, easy access to cigarettes, having no alternative entertainment, getting relief through smoking, not paying enough attention to the damages caused by smoking, being affected by others and taking up smoking, megalomania and a sense of pride derived from smoking, considering smoking as a normal behavior, and self-injury through smoking. They suggested some solutions to control smoking: the importance of individual volition, the creation of an anti-smoking culture, making cigarettes scarce and expensive, preventing excessive imports of cigarettes into the country, preventing smoking in public places, and replacing it with healthy avenues of entertainment.
Among the findings, there was an especial emphasis on five factors. Among the causes of smoking; all 12 spoke about getting accustomed to smoking, 11 spoke about easy access to cigarettes and 9 spoke about being affected by friends and family members. Among the solutions suggested by smokers to control smoking, five participants spoke about the importance of the creation of an anti-smoking culture and four spoke about the importance of individual volition. These were the highest frequencies. Among the causes, somehow all participants mentioned the factor of habit and confessed to feeling dependent on cigarettes. They knew that this form of tobacco is very easily accessible and in introducing the factor of taking up smoking, they said they started smoking by being affected by others. It is obvious that if a substance so addictive is available easily and can be bought and smoked in the shortest amount of time and with minimal cost, it will spread rapidly. It is a grave problem in a young society such as Iran where peer influence and peer pressure are high.
Therefore, despite the present smokers in this research having emphasized on individual volition to quit smoking the creation of an anti-smoking culture, some other solutions can be suggested. For one, there can be interdictions that prevent people from starting smoking so that the habit (as the strongest factor of smoking based on the findings of this research) is not formed. Making cigarettes more expensive and limiting sale can limit access to cigarettes. The youth and teenagers must be trained about the dangers of smoking and how to refuse to take it up as a habit. Through heavy taxes for cigarettes and making laws to limit the distribution and sale of cigarettes, some countries like Australia and Turkey have succeeded in controlling the spread and consumption of tobacco. They have become ideal examples of fighting against smoking in the world and should be emulated.
Conflicts of Interest
The authors declare that there is no conflict of interest in this work.
Acknowledgements
This study was conducted with the support of Iran's Anti-smoking Association in the form of a research project with the number: 94/5955 and approval date: 2015/7/26.The authors would like to thank the participants for their sincere cooperation in this study.
Authors' Contribution
This article has one author.
Copyright: This is an Open Access article distributed under the terms of the Creative Commons Attribution 4.0 International License (http://creativecommons.org/licenses/by/4.0) which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
References
5. Sarraf-Zadegan N, Boshtam M, Shahrokhi S, et al. Tobacco use among Iranian men, women and adolescents. European Journal of Public Health. 2004;14(1):76-78.
6. Regidor E, Pascual C, Giráldez-García C, Galindo S, Martínez D, Kunst AE. Impact of tobacco prices and smoke-free policy on smoking cessation, by gender and educational group: Spain, 1993-2012. International Journal of Drug Policy. 2015;26(12):1215-1221.